Investing in Purpose: How Vital Farms and Big Path Capital Align Profit with Stakeholder Values
Chicken or the egg? At Vital Farms, both are valued. Thanks to its purpose-driven business model, the company has nurtured relationships with egg farmers, shareholders, and other stakeholders while growing its bottom line. In guiding Vital Farms to annual sales that now top $600 million, Founder Matt O’Hayer took a path guided by purpose. That [...]









